DMZ | HBO
Environmental Identity & Multi-Cultural Enclave Design

DMZ required distinct visual identities for cultural enclaves within a fractured Manhattan. I designed environmental systems for Chinatown and Spanish Harlem, including storefronts, multilingual signage, neon, marquees, and the “Rey del Barrio” political campaign. I coordinated with scenic, signage, and construction teams to carry the designs from concept through fabrication at architectural scale.

CHINATOWN ENCLAVE: For DMZ, I designed a dense ecosystem of signs, lit marquees, neon, and storefront systems to build a multi-layered street culture for the camera.

SPANISH HARLEM ENCLAVE: I developed a bold, expressive graphic language for DMZ’s Spanish Harlem district, applied across banners, storefront signage, and digitally designed hand-painted elements.

POLITICAL RALLY | COMMUNITY IDENTITY GRAPHICS: I developed the visual identity and rally graphics for the “Rey del Barrio” storyline, deployed across banners and community signage.